In Malay, Kaki means close friend or buddy. Kaki was created to be the buddy of Marvie, airline FlyScoot’s customer service chatbot, to serve employees in the workplace.
FlyScoot is a growing budget airline in South East Asia. With the increasing number of employees they wanted to replicate the success for Marvie to serve their staff internally.
The Problem
Workplace content, policies and procedures lacked organisation
Many staff systems and tools
HR staff overwhelmed with basic queries from 900+ employees
Content needed to be customised by employee type (cabin crew, ground crew, flight crew)
Process
Created the ‘Kaki’ persona based on being a helpful workplace buddy
Trained existing employee questions and continued to train from employee test interactions
Reviewed and adapted content for a conversational interface
Designed conversational flows to organise common HR/employee topics
Challenges
Managing and adapting large content sheets of HR policies
Implementations and adherence to Facebook Workplace policies
Training the AI with non-standard English (Singlish)
Result
Installed Kaki on Facebook Workplace as a custom app for FlyScoot employees
Average 800 sessions per week
Average 90% issues resolved from employee feedback
65% of users in 2019 rated Kaki a 5/5
My Role
Involved in initial development planning
With our team, adapted content and created conversational scripts and flows
Trained AI on new workplace domains based on FlyScoot
Peformed UAT testing
Continued maintenance and content management with the team